Propia Tracking - Logistica

“And if the system is wrong? You tell Mateo. He fixes it within an hour. Not next quarter. Not after a ticket. Within an hour.”

LogiTrack was cheap. That was its only virtue. But Val had run the numbers overnight: 14% of their customers had churned in six months due to late or “lost” deliveries. The real cost wasn’t the missing beer—it was the missing trust. logistica propia tracking

She didn’t fire the drivers. She redesigned the route. The completo stand became an official 10-minute break point. The temperature sensor triggered an automatic alert to the driver’s cab. Within two weeks, spoilage dropped by 22%. The system worked beautifully—until it didn’t. “And if the system is wrong